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James Harrison on AI’s Impact on Guest Room Technology: A HITEC Rewind


James Harrison, Head of Solutions Design for InfrateQ EMEA, discussed the potential impact of artificial intelligence (AI) on the hospitality industry with Simone Puorto at HITEC 2024. InfrateQ EMEA specializes in deploying advanced technology solutions for guest rooms, including network solutions, Wi-Fi, room controls, TV systems, and tablets.

Harrison highlighted how AI could revolutionize the deployment and testing of guest room technologies over the next 12 months. He emphasized AI’s role in streamlining the User Acceptance Testing (UAT) process, ensuring a seamless guest experience with Wi-Fi, thermostats, TV content casting, and room service ordering.

He proposed AI acting as a “beta tester,” learning from deployments and providing feedback to improve future configurations. This would reduce the workload for human testers and increase the accuracy of deployments, ensuring flawless guest experiences.

Simone also suggested using AI to train staff on new technologies based on data collected during testing. While Harrison hadn’t considered this application, he acknowledged its potential to enhance service quality and efficiency.

In conclusion, AI has transformative potential in the hospitality industry by automating testing, improving guest experiences, reducing errors, and streamlining operations. The insights shared in this interview are part of the HITEC 2024 series, where industry leaders discuss the future of hospitality technology.

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Photo credit www.hospitalitynet.org

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