Alibaba Cloud recently commissioned a short film titled “Honour History, Create History” to celebrate the intersection of sports, art, and technology during the games. Chinese visual artist Xiong Chao was tasked with bridging these worlds through a visually stunning film that highlights the Olympic spirit.
In the film, ancient sculptures are brought to life and transformed into agile athletes within a backdrop of iconic Parisian landmarks. Xiong Chao, known for his work in combining art and sports, utilized Alibaba Cloud’s AnimateAnyone technology to animate static images of athletes and sculptures, creating a seamless blend of art, culture, sport, and technology. This innovative approach allows him to push the boundaries of creativity and storytelling.
The film showcases Xiong Chao’s talent for merging art, technology, and sports in a captivating and imaginative way. By leveraging cutting-edge AI technology, he is able to bring a fresh perspective to the Olympic spirit and cultural expression of the Paris 2024 Games. This collaboration represents a new chapter in Xiong Chao’s career, following his previous work as the visual effects director for the opening ceremony of the Beijing 2022 Winter Olympics.
Through “Honour History, Create History,” Xiong Chao hopes to connect with audiences on an emotional level and inspire them to appreciate the beauty and diversity of the Olympic Games. This film serves as a testament to the power of technology and art in bringing people together and celebrating the spirit of unity and competition.
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Photo credit www.bbc.com